As the COVID crisis continues to burn like a ruined building, the amount of curiosity about California becoming independent from the United States continually rises to greater levels. For example, Cenk Uygur, founder of the influential "The Young Turks" (TYT) Internet news network based in Los Angeles, recently mentioned that current events make him "daydream" about California becoming independent. Meanwhile, not only does Governor Gavin Newsom (D-CA) regularly describe California as a "nation-state," commentators both in and outside the United States are noticing this, and musing on his intentions. Suffice to say, events are moving faster than I am able to follow, and I look forward to being done with Spring semester so I can start writing regularly on behalf of the "California Liberation Movement PAC."
If I make a regular practice of examining Google Analytics metrics, my focus -- at this stage -- will be on total page views and page views by page. The first statistic is an index of the popularity of the site, and the second indicates which topics are most interesting to site visitors. Bounce Rate is also interesting, as it indicates how much the content of the site -- especially the landing page -- does not interest site visitors, or even offends them.
Later on, indexes such as Average Session Duration and Pages per Session will be of greater concern, as they indicate how much users immerse themselves into the site. However, when there are few views, increasing total page views is the most important metric to track.
If I make a regular practice of examining Google Analytics metrics, my focus -- at this stage -- will be on total page views and page views by page. The first statistic is an index of the popularity of the site, and the second indicates which topics are most interesting to site visitors. Bounce Rate is also interesting, as it indicates how much the content of the site -- especially the landing page -- does not interest site visitors, or even offends them.
Later on, indexes such as Average Session Duration and Pages per Session will be of greater concern, as they indicate how much users immerse themselves into the site. However, when there are few views, increasing total page views is the most important metric to track.
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